I’m a Business Strategist and Marketing Mentor and I want to help as many people as I can avoid the mistakes I’ve made and learn from the success I’ve enjoyed.
With the exception of my four-year military tour, I have been self-employed 100% of my career. And, like all business owners, I have experienced good times and bad.
We’ve all heard the expression, “run your business, don’t let it run you”. Well, we also know that’s easier said that done. As entrepreneurs, we are a different breed. We’re misunderstood, even by the people who know and love us most. One similarity that we all share, however, is that we all got into business to have more control and freedom.
Too often, the day-to-day challenges and the results of wearing too many hats bring on chaos. And, chaos stifles productivity. We tend to be drawn further and further IN to our businesses and although we know what needs to be done, we often become overwhelmed and need help figuring out step one.
Well, I’ve developed a system that helps business owners regain their control and the freedom they need to work ON their businesses again. It’s made up of three phases:
Phase 1 – The Mulligan Method – This is a 7 Step System to “get your arms around your business” again.
Phase 2 – The Digital Do-over – This is about putting the right technology in the right parts of your business, at the right time.
Phase 3 – The Marketer Makeover – In the end, we need to become marketers. It’s awfully hard to work ON your business if you’re so deep IN it. As we work to get our arms around our businesses and employ the right technology we’re ready to drive our business and the best way to do that is to become a marketer.